Best Private Tours In San Francisco

Tailoring each experience to your wishes by locals who love their city

Tourists posing in front of the iconic Golden Gate Bridge while on a tour of the best of San Francisco

Top private tours in San Francisco

From exploring cool neighborhoods to eating with the locals to seeing iconic sites, these are some of our favorite experiences

Ultimate San Francisco food experience
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San Francisco Ultimate San Francisco food experience

Dim Sum, Little Italy and your fortune foretold.

$172.5 per person

3 hours

  • (41)

Full day in San Francisco with a local
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San Francisco Full day in San Francisco with a local

Pier 39, vintage cable cars and food truck tacos.

$265 per person

8 hours

  • (30)

Must see San Francisco with a local
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San Francisco Must see San Francisco with a local

Rugged coastal hikes, fresh seafood and pier hopping (there’s more than Pier 39, you know).

$235 per person

7 hours

  • (31)

Explore the hip Mission district
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San Francisco Explore the hip Mission district

Larger than life street art, fusion food from food trucks and a loud (and proud) character.

$145 per person

4 hours

  • (33)

Family day in San Francisco with a local
Suggested product owner City Unscripted Original

San Francisco Family day in San Francisco with a local

Belly-flopping sea lions, a game of frisbee golf, vintage trams and maybe an artisanal doughnut.

$145 per person

4 hours

  • (32)

A night in San Francisco with a local
Suggested product owner City Unscripted Original

San Francisco A night in San Francisco with a local

Sundowners overlooking the city, rooftop bar hopping and night market feasting.

$140 per person

3 hours

  • (34)

Vista Point to Land’s End
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San Francisco Vista Point to Land’s End

Rugged coastlines, a secret, alternative trail and a surprising nudist beach (this one’s optional).

$142.5 per person

3 hours

  • (33)

Wine tasting in San Francisco
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San Francisco Wine tasting in San Francisco

Napa Valley, charcuterie and all things red, white and Zinfandel rosé.

$217.5 per person

3 hours

  • (34)

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Tourists posing in front of the iconic Golden Gate Bridge while on a tour of the best of San Francisco

The best San Francisco private tours & experiences with locals

If you’re looking for the best private tours of San Francisco, look no further than City Unscripted. In a city this diverse, you could easily spend weeks in touristy pastimes like exploring century-old neighborhoods, sipping beer in old speakeasy saloons, and eating local favorites at the seemingly endless selection of restaurants. But in a full day, half a day, or just three hours, our private tours in San Francisco paint a full picture of the city. Whether you move between brightly-colored Victorian houses and sleek glass skyscrapers, take a day trip to Wine Country, or simply walk the path less traveled, our San Francisco private tours reveal the city’s true soul.

Meet some of our San Francisco local hosts

Tourist enjoying a tram ride in San Francisco

SF beyond the top 10 sights

Just across the iconic Golden Gate Bridge, San Francisco is a wonderland of Silicon Valley skyscrapers, colorful ethnic enclaves, and more restaurants per capita than any other U.S. city. Private tours in San Francisco could easily reveal the city’s many must-sees. But with a knowledgeable local guide to lead your private tours in San Francisco, this pocket-sized Californian gem opens itself up for exploration beyond the tourist sights. On our San Francisco private tours, get a taste of the locals-only SF lifestyle in its eclectic neighborhoods and hidden haunts far off the tourist trail.

Local guiding a tourist through the graffiti-filled streets of the Mission District in San Francisco

A neighborhood to suit your style

In a city with such a big selection of diverse neighborhoods, we’ll find the one that appeals to your particular interests on San Francisco private tours with us. There’s the uber-trendy street art-plastered Mission District, known for its distinct Latin American influence and stylish eateries, and Chinatown, a colorful maze of streets where locals congregate for Shanghai dumplings and steamed buns. If it’s museums you’re looking for on your San Francisco private tours, SoMa is the place to be, while North Beach is perfect for Beat Generation gems and authentic Italian flavor.

A typical selection of wines at a winery in San Francisco

Rosé all day

In a city with so many fantastic places to grab a drink, it’s no surprise the unique drinking scene is an unmissable part of private tours in San Francisco. The city’s chilled-out rooftop bars, cozy pubs, and century-old speakeasies are a treat – but with the vineyards of Napa and Sonoma just an hour away, why not head out on private wine tours from San Francisco? With your local guide along for the ride, spend a lazy afternoon sampling the region’s Zinfandel rosés, woody reds, and crisp whites. The city may be known for inventing the Mai Tai, but wine is where it really shines.

San Francisco travel tips and inspiration from our Travel Magazine

Find essential city info, travel tips and the best things to do in San Francisco and around the world recommended by our local hosts

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Latest reviews from our guests

    Wonderful day walking around the city with John who knew the city and its history. We loved seeing the city from his perspective all the alleys and historic spots. Best possible way to get to know the city.

    24 March 2025

    Jean B

    A wonderful tour of parts of the city from a personal unique perspective. Absolutely loved it! John opened up the city past and present. Perfect

    19 March 2025

    Jean B

    Der Tag in San Francisco war wunderbar. Unser Guide John war super und sehr bemüht unsere Wünsche zu erfüllen. Ich kann den Guide nur weiterempfehlen. The day in San Francisco was wonderful. Our guide John was great and tried very hard to fulfill our wishes. I can only recommend the guide.

    3 April 2024

    Erwin C

    Kathy gave me a fantastic overview of San Francisco. Checked what I was interested in and my preferences. 4 hours flew by, wish I'd booked longer but still covered a lot. China Town, had fantastic food, onto North Beach. Kathy has excellent knowledge of the historic of this amazing City, plus extensive knowledge of hidden gems. Loved every minute

    11 June 2023

    Sarah M

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