Experience Hoi An
Beyond the Guidebooks

Go beyond sightseeing—uncover hidden corners, untold stories, and experience the city in a way most travelers never do.

Find your perfect experience

Top Hoi An Experiences

Essential Hoi An: Famous Sights & Local Secrets

Essential Hoi An: Famous Sights & Local Secrets

$76.23 p.p.
6 hours

Essential Hoi An: Famous Sights & Local Secrets

$76.23 p.p.
6 hours
See Hoi An’s most iconic sights, then follow your host into the hidden corners and everyday spaces that show you the city behind the postcards.
See experience
Hoi An Your Way: A Personalized 4-Hour Exploration

Hoi An Your Way: A Personalized 4-Hour Exploration

$55.44 p.p.
4 hours

Hoi An Your Way: A Personalized 4-Hour Exploration

$55.44 p.p.
4 hours
Let curiosity lead the way on this flexible walk through Hoi An’s heritage-rich backstreets.
See experience
Secret Hoi An: Courtyards, Shrines & Riverside Stillness

Secret Hoi An: Courtyards, Shrines & Riverside Stillness

$45.05 p.p.
3 hours

Secret Hoi An: Courtyards, Shrines & Riverside Stillness

$45.05 p.p.
3 hours
Explore Hoi An’s quieter corners with a host who plans around you: shrines, courtyards, and riverside calm at your pace and interest.
See experience
Your First Day in Hoi An: Lanterns, River Life & Local Flow

Your First Day in Hoi An: Lanterns, River Life & Local Flow

$34.65 p.p.
2 hours

Your First Day in Hoi An: Lanterns, River Life & Local Flow

$34.65 p.p.
2 hours
Explore Hoi An at your pace with a host who helps you understand routes, rituals, and rhythms, so you can return to them confidently later.
See experience
Hoi An Traditions: Rituals, Craft & Local Heritage

Hoi An Traditions: Rituals, Craft & Local Heritage

$45.05 p.p.
3 hours

Hoi An Traditions: Rituals, Craft & Local Heritage

$45.05 p.p.
3 hours
Experience Hoi An’s heritage your way, from ritual to craftsmanship, with a host who adapts the walk to match your pace and cultural curiosity.
See experience

Take the quiz

Find your perfect experience here.

How Personalization Works

Every experience is private and tailored to you. Here’s how it works.

Choose a flexible experience

Whether it’s the must-sees or the unexpected, your day is designed around what matters to you.

Tell us what you’re into

Love food? Culture? Quiet streets? We’ll shape the day around what you’re curious to discover.

Meet your host and shape your day

Our hosts share stories, not scripts; it’s like exploring a city with someone who truly lives it.

Explore more of Iconic Sights & Hidden Gems

Here are some of our top experiences for Iconic Sights & Hidden Gems across the world.

Essential Hoi An: Famous Sights & Local Secrets Iconic Sights & Hidden Gems
Hoi An

Essential Hoi An: Famous Sights & Local Secrets

5 (100)
6 hours
From   $76.23   per person
See details

See Hoi An’s most iconic sights, then follow your host into the hidden corners and everyday spaces that show you the city behind the postcards.

Explore more of Local Food & Drink Tastings

Here are some of our top experiences for Local Food & Drink Tastings across the world.

More than 26,954 5-star reviews and counting

26,954+ 5-Star Reviews and Counting

Trusted and recommended by travelers worldwide.

recommended by 99% of travelers on google
recommended by 99% of travelers on tripadvisor

Our Experiences

Every Experience is Designed Around You

Show prices based on:
Adults (Aged 13+)
Children (Up to 12 years old)
Essential Hoi An: Famous Sights & Local Secrets Iconic Sights & Hidden Gems
Hoi An

Essential Hoi An: Famous Sights & Local Secrets

5 (100)
6 hours
From   $76.23   per person
See details

See Hoi An’s most iconic sights, then follow your host into the hidden corners and everyday spaces that show you the city behind the postcards.

Hoi An Your Way: A Personalized 4-Hour Exploration Flexible Half-Day Discovery
Hoi An

Hoi An Your Way: A Personalized 4-Hour Exploration

5 (51)
4 hours
From   $55.44   per person
See details

Let curiosity lead the way on this flexible walk through Hoi An’s heritage-rich backstreets.

Your First Day in Hoi An: Lanterns, River Life & Local Flow City Essentials: First Day
Hoi An

Your First Day in Hoi An: Lanterns, River Life & Local Flow

5 (92)
2 hours
From   $34.65   per person
See details

Explore Hoi An at your pace with a host who helps you understand routes, rituals, and rhythms, so you can return to them confidently later.

View more

What travelers think of our experiences in Asia

M
Matt 29 September 2025

M was easily the best guide we have ever had. She has an unrivaled understanding of the city and went the extra mile to understand what would make the tour special for us.

Show more
M
Michelle 27 September 2025

Our guide Ai Kim was the best tour guide. we absolutely loved her. she made the tour fun and took us to the important sites. I cannot recommend this tour enough! she made our day in Fukuoka most memorable

Show more
T
Torsten 27 September 2025

Great!

Show more
V
Viktoriya 28 September 2025

We had an enjoyable time with Dennis on this tour. We tried to explore Hong Kong on our own and then last minute decided to book a guided tour. It was definitely a very different experience to have a local guide with us. We walked a lot but we got to enjoy local cuisine and the feeling of Hong Kong City. I highly recommend this tour to anyone who is visiting Hong Kong for the first time like us and also Dennis as a tour guide.

Show more
L
Lena 28 September 2025

The tour was perfect for us. We visited Kenrokuen Garden and the Geisha district and learned a great deal about each of them. Karolina was a terrific guide. She is attentive, speaks perfect English, and knows a great deal about Kanazawa and Japanese culture more generally.

Show more
A
Amy 27 September 2025

We had such a good time with Austen. He was so knowledgeable about the city and Japan in general and was fantastic with our two young kids too. Our only regret was not booking a longer time slot! Would definitely recommend to anyone traveling to Kyoto that want a personalized experience with a super nice guide.

Show more
A
Alexandra 4 September 2025

Great tour!

Show more
A
Alexandra 3 September 2025

Our Tourist guide was so nice and knew so many interesting things to tell us. We felt really confident with Jade - it was very interesting and she showed us the secrets of Hoi An. We can highly recommend her as tourist guide ❤️

Show more

Real Stories, Real Connections

Urban Harmony in Every Smile

Urban Harmony in Every Smile

Tram Tales & Laughter

Tram Tales & Laughter

Chopsticks & Chuckles

Chopsticks & Chuckles

Above the City, Beneath the Clouds

Above the City, Beneath the Clouds

Golden Hours, Golden Rings

Golden Hours, Golden Rings

An effortless journey with unforgettable faces.

An effortless journey with unforgettable faces.

A night to remember – soaking in the sparkle of the skyline with great company.

A night to remember – soaking in the sparkle of the skyline with great company.

High above the hustle, discovering breathtaking views with those who matter most.

High above the hustle, discovering breathtaking views with those who matter most.

From city peaks to memory highs – a skyline framed by connection.

From city peaks to memory highs – a skyline framed by connection.

Where local charm meets skyline silhouettes.

Where local charm meets skyline silhouettes.

Standing in awe beneath timeless grandeur

Standing in awe beneath timeless grandeur

Sharing laughs in the heart of a vibrant Thai market street

Sharing laughs in the heart of a vibrant Thai market street

Unwinding by the water on a peaceful Thai boat ride

Unwinding by the water on a peaceful Thai boat ride

Hugging it out on a colourful Thai street adventure

Hugging it out on a colourful Thai street adventure

Tuk-Tuk Adventures and Smiles in Thailand

Tuk-Tuk Adventures and Smiles in Thailand

Street eats and good company at a local Thai food stop

Street eats and good company at a local Thai food stop

Evening lights and easy smiles on a Thai night out

Evening lights and easy smiles on a Thai night out

River breeze and good vibes on a Thai ferry ride

River breeze and good vibes on a Thai ferry ride

FAQs

Your questions, answered

Is this a traditional tour or something different?

This isn’t a traditional tour with a fixed script. It’s a fully personalized day shaped around your interests, whether it’s culture, history, neighborhoods, or hidden local spots. Your host is a knowledgeable local, more like a friend showing you their city. It’s flexible, one-on-one, and tailored entirely to you.

What if I don’t know what I want to explore?

That’s completely fine! Select an experience theme or a flexible discovery experience, and after booking, answer a few questions so your host can design the perfect experience for you.

How does personalization work?

After booking, you’ll receive a short questionnaire where you can share your interests, travel style, and any must-see spots. Based on that, we’ll match you with a local host who’ll reach out to plan your personalized itinerary..

Can I mix different themes in one experience?

Yes! You can blend food, culture, history, neighborhoods, or even a bit of nightlife if time allows. Just share your interests in the questionnaire, and your host will build the day around them.

Will I see famous landmarks or just hidden gems?

Both! Your host will take you to iconic sights if you want to see them, but they’ll also introduce you to places and stories most travelers miss.

Will I know my itinerary in advance?

Yes, you will have the opportunity to chat with your host directly and agree on a plan for the day. However, there’s always room for spontaneity and local surprises!

Can I request specific places or types of stops?

Yes! After booking, you will receive a questionnaire where you can highlight must-visit spots and anything else you’d like to include, and your host will craft your experience around them.

What kind of stories and insights will my host share?

Each host has their own personal relationship with the city. You'll experience the city through their eyes—hearing stories about places they love, discovering hidden gems, and learning what makes their city special in a way that goes beyond a typical tour.

How much walking is involved?

This depends on the experience, but your host can adjust the pace to suit your comfort level.

Will we enter attractions, or just explore from the outside?

That’s up to you! Some experiences include visits inside attractions, while others focus on the city's culture and atmosphere, which can be hard to truly experience without someone who knows the city inside out.
City Unscripted

See what a personalized experience feels like!

Start Booking with us