Sapporo is a large city in central Hokkaido, known for its beautiful mix of nature and an engaging and intriguing urban setting. Nearly two million people live in the city, and it’s comfortably the cultural heart of Hokkaido. This cultural diversity and natural beauty alone should answer the question “is Sapporo worth visiting?”, but it’s also a city with four distinct seasons, and one where those seasons are celebrated! With its snowy winters to its sunny summers, there are many unique dishes to sample, and some truly fascinating annual festivals and events to plan your trip around. So if you’re wondering what to do in Sapporo, keep reading this Sapporo travel guide. You’ll get some tips for travelling in Japan, and insight into some important things to know before visiting Sapporo.